2003
has been a great year for the world economy. Profits have
been rising fast everywhere. All the major economies are
sprinting at growth rates that could not even be imagined
at the beginning of the year. Global stock markets have
staged a strong and spectacular recovery posting an annual
rise for the first time in four years. The lows reached
just before the Iraq war have long been forgotten. Annualized
US growth in the third quarter hit a 20-year record of
8.2 percent. Japan and the eurozone managed annualised
growth rates of 1.4 and 1.5 per cent respectively.
Britain's
economy is expanding at an annualized rate of 3.1 per cent.
Fears of global deflation have receded and forecasts for
economic growth around the world are extremely bullish.
Dow Jones industrials rose 25.3% in 2003, the Nasdaq surged
50% and the Standard & Poor's 500 gained 26.4% US markets
have witnessed a significant shift from fixed income funds
to equities in 2003 with investors pouring funds into equity
funds in US. According to various estimates, global funds,
including US and emerging markets category funds witnessed
fresh inflows of $146 b in 2003.
Taiwan,
Korea, China, India, Brazil remain the biggest investment
destinations for global funds. India is extremely europhic
with a great wave of feel-good factor that its government
promises to turn into a feel-great factor even though, compared
to the performance of other emerging economies, India's
performance is only moderate.
While
the MSCI World index rose 31% during the year, the MSCI
Emerging Markets Funds index rose 52%. Among the major countries
that are tracked by the Morgan Stanley Capital International
(MSCI) indices, shares in MSCI Thailand have clocked returns
of 134% while those in Turkey have gained 122% in 2003.
The HanSeng Chinese Enterprises Index which tracks shares
that foreigners are allowed to invest in China vaulted 6.8%
to touch a new all-time high. The index has gained 170%
in 2003. Brazilian equities rose 103%. India is ninth best
performing market in the global emerging markets category
with MSCI India index clocking a return of 74% in 2003.
According to Boston-based Emerging Markets Portfolio Research,
global emerging markets witnessed fresh inflows of close
to $12 b in 2003. India was the third biggest recipient
of FII inflows in Asia after Taiwan and Korea. The total
inflow was $6.7b in equities.
Juxtaposed
against this corporate glory is a recently published FAO's
annual hunger report that says starvation, man's oldest
enemy, still lurks in large parts of the world. Hunger stalks
842 million people even today. 10 million hungry live in
industrialized countries including US & UK. The report
laments that, well after a decade of globalisation, hunger
is actually on the increase. The number of undernourished
people in 26 developing countries has increased by 60 million
during the second half of the decade. 30 million more people
have slipped into hunger in just two countries, India and
the Democratic Republic of Congo. 33 million have been added
to the ranks of hungry in India in 2001-2002 alone. According
to the results of 5th round of the National Sample Survey,
the number of people below the poverty line in India has
arisen to 27.6% in 2001-2002 compared to 24.4% in 2000-2001.
With 276 million people living below the poverty line, India,
recognised as a software giant, has the dubious distinction
of being a country with the largest number of hungry people
in the world. FAO's report also shows that countries with
a high prevalence of chronically hungry people are also
afflicted by high rates of HIV/AIDS. World's AIDS graph
shows a steady increase of the number of deaths on account
of AIDS. The figure last year went upto 3 million. After
infecting 28 million people in Sub Saharan Africa, AIDS
is advancing steadily towards Asia and East Europe. 1.8
million people are living with AIDS in the countries of
Eastern Europe and Central Europe. Total number of people
living with AIDS has increased to 40 million.
The
situation on the employment growth is pretty alarming despite
the economic growth in major economies. Despite annualized
growth of 8.4%, US economy generated just 1000 jobs against
the expectation of 150,000 this December. This is despite
an injection of $1.7 trillion worth of tax cuts that George
W Bush granted to 5% rich Americans. The paradox of jobless
growth is gripping both US and India. Employment over the
past several years in India has virtually come to a standstill
pushing millions of young each year in the jobless list.
All
this shows that the maxim of capitalism on which the globalisation
was based such as that the free markets would lead to universal
opulence through free competition spurring greater productivity
has not worked. In fact the inequalities in developing countries
have increased by 2% since the Uruguay Round, which founded
the WTO, 10 years ago. The world is witnessing a new phenomenon
called "jobless growth". In 2001-2002 the monthly
per capita consumption expenditure in rural areas of India
rose a mere 0.7% over that in 2000-2001, while consumer
price index for agricultural labourers, a measure of their
cost of living, went up 2.23% pushing more people below
the poverty line.
While
poverty is increasingly depriving large populations the
very basic needs, the greed is pushing the envelope of corporate
agenda. There has been no remission from corporate scandals
despite Sarbanes-Oxley and Sir Derek. According to Sherrin
Watkins, the Enron whistleblower, the directors have still
got their hands in the till. Last year has witnessed value
destruction in a whole lot of iconic enterprises such as
Skandia, Boeing, Hollinger and Parmalat. World's oldest
stock exchange NYSE has also not been spared. After defending
for months the obscene remunerations of £140 million
that it paid to its former chairman Richard Grasso, NYSE
has decided to join SEC in ordering investigation into Grasso's
earnings. The pay package will be investigated by famed
New York Attorney General Eliot Spitzer.
Skandia
provides a classic example of what can happen when strong
management is left unsupervised by a weak board and flawed
auditing process. As usual the management represented by
former chief executive Lars Eric Peterson and his deputy
helped themselves to huge bonuses and company perks while
Skanllia share price plunged by 90%. Latest to face SEC
charges is another American icon IBM. Widening of Parmalat
probe has shown the involvement of even Bank of America
and Deutsche Bank, Germany's biggest bank. Here is a lesson
that investigations, unless carried out with full commitment
and persistence, do not unravel the magnitude of skullduggery.
American
mutual funds, a $ 7 trillion industry, known to be the saviours
of small investors were also caught by SEC while trying
to make a fast buck at the expense of small investors. Even
UK's Invesco was involved, raising the question once again
as to why corporate misdoings by the same institutions escape
scrutiny in the UK. SEC said it found 14 brokerage firms
taking cash from mutual fund advisers and 10 funds accepting
payments in the form of brokerage commission.
Michael
Eisner of Disney, managed to use corporate governance to
get rid of all his sharp critics from Disney board including
the nephew of the founder and filled it with his cronies.
He has continued his autocratic reign in what is called
one of US's ten worst companies in corporate governance.
Corporate
mis-doing can do the greatest damage to this bullish market.
Markets have only begun to bring in the small investor after
a long absence. Not long ago 45% of those polled in a survey
of potential investors had said that stock markets are a
sure way to ruin. Our most important challenge, therefore,
is to restore the credibility of the stock market. Experience
has indicated that mere box-ticking of corporate governance
codes does not help. Indeed it can be counter productive
because it gives you the illusion of things being in control.
Besides, this is an area which is already over legislated.
Further tightening of the rules as has been done by OECD
improves the form and not the substance. More focus needs
to be given on monitoring implementation. As Warren Buffett
recently wrote to shareholders: "The answer is not
in inadequate laws ….but in what I would call 'boardroom
atmosphere'. When the compensation committee, helped by
a high-paid consultant, reports on a mega grant of options
to the CEO, it would be like belching at the dinner table
for a director to suggest that the committee reconsider."
What we really need is training of directors in boardroom
skills as to how to intervene without raising a storm.
Maximising
the shareholder's returns in a world of such disparities
can be most challenging. It is dangerous to focus on profits
alone in a world characterised by grueling poverty and squalor
and build islands of opulence and extravagance. Such disparities
in an interconnected economy pose the greatest threat to
corporations and are time bombs waiting to explode. Corporations
can ignore them only at their own peril. Their most important
agenda, therefore, is to bridge these disparities through
a triple bottom line approach focusing on people, profit
and planet. The need for transparency, equity, integrity,
accountability and social responsibility in such a situation
is far more pronounced. It is certain that people are not
going to accept a second class status in the internet world.
People can stand poverty but not injustice. It is the corporates
who will suffer a backlash if disparities persist and are
not made good through market interventions. In this context
the widening differentials between the wages of an average
worker and the CEO are cause of deep concern warranting
immediate corrective actions.
The
failure of Cancun is a shame on the industrialized nations.
Their insistence on continuance of farm subsidies to the
tune of $900 per cow per year are grotesque when viewed
in the context of average earnings in a developing country
such as India which are less than half this figure. Subsidy
for each cow is twice the average earning of an Indian.
One
of the greatest dangers of our economy is that the truth
itself has become a casualty. Even the media does not report
truthfully. Different channels during the Iraq war had different
interpretations of the truth. Who says there are no WMD's
in Iraq? Weapons of Mass Disinformation could be seen everywhere.
Now we have it even from horse's mouth - Paul O'Niel, former
treasury secretary of US, Scott Ritter, the UN Weapon Inspector
and David Kelly the British Scientist who made a supreme
sacrifice to save embarrassment to his government.
We are living in an age of escalation and exponentials.
Everything has to be magnified in the battle for eye balls.
While media competing for our attention is multiplying astronomically,
our reducing attention span has become a major constraint.
Despite living in a knowledge economy, our short attention
span has made us helpless victims of media manipulation.
Our minds are trapped in by craftily engineered stories
fired at us through audio visual missiles. We have little
time to digest, let alone analyse the avalanche of new information.
Instead of making us wiser this information is often confounding
and disorienting us making our perception far removed from
reality.
In the fiercely competitive economy of today, markets work
on the basis of "winner takes all". Small successes
can result in a network effect that leads other players
to fall in line. This coupled with escalation of the immediate,
shorn of its full context by media, creates a distorted
perception of reality giving an impression of feel-good
in the same way as an Ostrich burying his head in the sand
in face of danger.
This "feel-good" factor prevents us from facing
the reality and then coming to grip with it. The world today
is beset with many serious problems. Some of them are catastrophic.
One such problem is the environmental damage and global
warming due to emissions of green house gases. It is a pity
that the President of world's biggest economy, US, is spending
enormous sums to prove otherwise. This is how Robert F.
Kennedy Jr. of Natural Resource Defence Council describes
the US President's response to environmental challenge:
"There is no scientific debate in which the White House
has cooked the books more that of global warming. The Bush
administration has altered, suppressed or attempted to discredit
close to a dozen major reports on the subject. These include
a 10 year study by the International Panel on Climate Change
(IPCC), commissioned by the President's father in 1993 in
his own efforts to dodge what was already a virtual scientific
consensus blaming industrial emissions for global warming.
After disavowing the Kyoto Protocol, the Bush administration
commissioned the federal government's National Academy of
Sciences to find holes in the IPCC's analysis. This ploy
backfired. The NAS not only confirmed the existence of global
warming and its connection to industrial greenhouse gases;
it also predicted that the effects of climate change would
be worse than previously believed, estimating the global
temperature will rise by between 2.5F and 10.4F by 2100.
Bush reacted by launching a $100m-10 years effort to prove
that global temperature changes have, infact, occurred naturally
- another delay tactic for the fossil fuel barons."
It is now well known that the Iraq war was initiated primarily
to secure future supplies of oil. It was a highly short-sighted
approach aimed to defeat its very objective. Oil is not
going to last for more than 50 years. Huge oil imports of
11 million barrels a day with forecast of 20 million barrels
a day by 2005 are ripping US economy and adding to its enormous
deficit $1.5 billion a day. It would have been so much better
to spend these £57 billion allocated for Iraq war
in subsidizing the non-conventional energy sources. This
way US would have helped the world in finding a lasting
solution to the global warming problem and also balanced
its budget.
A sweeping new computer-modeled study conducted by scientists
from 14 laboratories covering six regions rich in bio-diversity
such a Mexico, Australia, Brazil, South America and Europe
came to the startling conclusion that more than one-third
of 1103 nature species like mammals, birds, reptiles, insects
& plants could become extinct in 50 years time. The
reason is because greenhouse gas emission from cars and
factories could make earth hotter than it has been 10 million
years. Applying the same yardstick in other regions means
loss of one million species by 2050. Now if such research
is made fully public, i.e. if media publicises the fact
that cars are causing emissions that are destroying the
Australian lizard called Boyd's Forest Dragon, Europe's
azure-winged magpie and Mexico's Jico deer, most of the
young purchasers would replace their cars with bikes.
2003 was the third warmest year during the last 150 years.
The other two warmest years also were during the last 5
years. Antarctic Ozone hole has expanded to an all time
high. Arctic Sea ice has touched a record low. This bad
news on environment has its good side. People will finally
rally to the defence of environment. Coming years are going
to witness much greater respect for environment. Lot of
value will be created through corporate strategies based
on the theme of "return to nature". People will
be willing to pay taxes to protect bio-diversity. Company's
market capitalisation would depend on how they protect environment.
An important trend would be migration of economy from acquisition
to an experience based mode. Greater value will be created
by intangibles that would appeal to emotions than products.
Thanks to the attack on Iraq, the world today is turning
into a state of siege. What good is all this economic prosperity
if people cannot even move around the world at will and
are going to be fingerprinted at the borders? If US wants
visitors to be fingerprinted it is only natural that other
nations will follow suit as has already been done by Brazil.
What would then happen to the dream of globalisation? We
cannot afford to become paranoid about security. According
to George Soros "the war on terrorism has been used
to curtail liberties at home and to exert our might abroad.
Yet, attempting to impose our values on others endangers
our security by engendering a vicious circle of escalating
violence."
History shows that it is impossible to have total security
protection against ruthless and suicidal tactics. It is
time to look deeper into the problem and assess the psyche
of the suicide bombers. Why are thousands of young men and
women cutting their lives in prime while others of their
age are still discovering the pleasures of puberty? All
talk of a war against terrorism is misleading. Britain a
former colonial empire knows that terrorism cannot be defeated
by force. Terrorism is a political weapon and has been used
by many who are in power today to bring them to the position
where they are. Numerous heroes of today are terrorists
of yesteryears. A siege mentality, therefore, is not the
answer. Dialogue is the only way forward.
2003 has been a great setback in this direction. Think of
the damage that has been wrought because of Iraq war. It's
gravity will come home only as the time passes. A Bush administration's
task force on America's image abroad has admitted "hostility
towards America has reached shocking level." US companies
have assets of $2.5 trillion abroad. Some 30% of the profits
earned by companies on S&P's 500 stock index derive
from foreign operations.
Iraq
tragedy has caused a civilisational divide right across
the world making Americans persona non grata in most parts
of the world, due to no fault of theirs. Why should whole
nations suffer due to the acts of a few powerful individuals?
The war itself was a governance issue. Majorities even in
countries that attacked Iraq were against the war until
they were bombed with WMD's, Weapons of Mass Disinformation
all of which have now been discovered to be wrongly based.
Saddam was nothing more than a tinpot dictator like so many
others of his ilk and would have been ousted far more easily
had the track followed by U.N. been allowed to continue.
He simply was not worth sacrificing precious lives of US,
British, Spanish or Japanese soldiers.
In
any event nations cannot be kept under occupation for long
periods. Iraqi nationalism cannot be regarded less fervent
than Irish nationalism. Even democracy cannot be shoved
down people's throats through tanks and missiles. The whole
experience of 20th century testifies that force, at best,
is only a short-term solution. In the end people find their
own solution. No hegemony can last indefinitely. Looming
US budget deficit will sooner or later limit America's international
power and the arrogant unilateralism. Recent study by Goldman
Sach - Dreaming with BRICS: Path to 2050, tracks the performance
of Brazil, Russia, India and China during the next 47 years.
The fact that in another 35 years US and Chinese economies
will be running neck to neck with Chinese overtaking US
by 2050 should be a sobering thought for the policy makers
of Anglo American alliance.
What
intrigues most is not so much what has happened to Iraq
but how two nations that symbolised liberalism and freedom
and became the cradles of modern democracies could behave
the way they have done. An armed intervention just when
the dialogue was beginning to pay. Instead of playing a
fanatical vision of national security of securing supplies
by force, US should have developed energy alternatives that
are more cost effective and environmentally sound.
The
war has made the US CEOs particularly vulnerable. As Jeffrey
E Garten, dean of Yale School of Management argues "
the upheaval in the Middle East, not to mention the wave
of anger among Muslim populations from France to Indonesia,
may have just begun. Anti-Americanism could be further inflamed
by growing disillusionment about Washington's strident push
for US-style free-market policies. US credibility already
has been undermined abroad by its move to protect its steel
and agricultural sectors as well as by corporate and financial
scandals, from Enron Corp. to the New York Stock Exchange."
Global
corporations today have to face new geopolitical realities.
Their's has to be a global vision transcending parochial
boundaries. As their businesses expand and operations extend
beyond their borders, they have to expand their mindsets
as well. Having cried hoarse all along for minimising the
government role in corporate agenda they cannot bank on
governments alone to solve the problem of disparities. Businesses
are the engines of today's progress and have to become the
drivers of change. They have to become aware of the new
challenges of managing diverse operations across continents
spanning different cultures and geographical locations,
they have to face resurgent geopolitics, and heightened
business volatility all of which would require greater transparency
and accountability. Corporations have to realise that their
biggest challenge today lies in managing diversity and bridging
disparities. National governments driven by local and parochial
agendas have been unable to cope. It is now for the business
to drive the government agenda and engage with all stakeholders
to make them intervalise the benefits, of proper implementation
of globalisation can bestow. They have to invest in local
communities and seek their trust. Capitalism has to channel
self-interest to achieve collective good for its own survival.
A deep commitment to corporate social responsibility is
our only hope. We must not allow it to be used simply as
a brand building exercise.
Earlier
this year, Francis Fukuyama of John Hopkins University wrote
that opposition to US politics could become the chief passion
in global politics. Greatest challenge, therefore, before
the US companies is to undo the damage caused by their President.
This requires a collective effort on the part of USA Inc.
CSR gives them an opportunity to do that. They can now start
a campaign for hearts and minds in the true spirit by beefing
up stakeholders dialogue by collaborating with local NGOs
and the civil society with a view to improving the quality
of life of the local communities where they operate. The
alternative means capitulation to the forces of anti Americanism,
antiglobalisation and anarchy.
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